Pen Cap Online Marketing, LLC, is the business name used by myself, Michael Ferrari.
After a successful career working for online marketing agencies and as a freelancer, I decided to put my skills to good use by creating a one-man online marketing shop. So, I created Pen Cap, a small but fierce SEO provider helping small- and medium-sized businesses build a profitable online presence.
Hi, I’m Michael Ferrari, and I’m the sole force behind Pen Cap Online Marketing.
I know what you’re thinking and you’re right: I do have a really awesome last name.
But I’m actually more than just a rockin’ last name. I’m also an internet marketer, book author, graphic designer, content writer, web developer, dog lover, comics nerd, beer fanatic and many other two-word descriptions too numerous to name here. I live in the Philadelphia suburbs with my wife, son, and dog.
I fell in love with SEO a few years ago after I found out that it’s fueled by my biggest passion: content creation. Because I have a long and varied background working in a variety of content creation roles– web editor, journalist, web designer, public relations writer, to name a few–creating engaging content is like second nature.
That, and my love for all things digital has made search engine optimization a natural fit!